Enrolment options
This self-paced course will help you start your own business by understanding pricing and promotion for your handicraft product. You will learn to set the best price for your product through understanding how to calculate your costs and profit margin. You will also get to know various promotion channels and learn how to choose the right one for your business.
Who is this course for?
The course is intended for anyone thinking of starting their own business and anyone interested in the topic.
What will you learn?
- You will manage to determine a reasonable price for your craft product
- You will understand the pros and cons of online and offline promotion
- You will learn to use different tools to promote your craft product
How much time do you need to invest? It will take you about 1 hour to complete this course.
Keywords: Sustainability, tourism, management, entrepreneurship, pricing, promotion, sales
Course Certificate: The platform will automatically generate a certificate of participation and an Open Badge once you have finished all modules of the course and passed the questions in the assessment with 80%. If you would like to learn more about Open Badges, please click here.
Course Developers: Commissioned and developed by GIZ Sector Project Cooperation with the Private Sector - Component Sustainable Development through Tourism. For developer information compare course imprint.
Course Contact: Should you have questions regarding the course, please reach out to the atingi support team via the helpdesk.
License: CC-BY-SA 4.0
Publication Date: 15.10.2021
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This course is part of the learning pathway "Tourism Marketing" which further includes the following modules:
- Development & Management of Tourism Products
- Introduction to Digital Marketing for Tourism Businesses
- How to Research Markets & Sales Channels
It is also part of the learning pathway "Entrepreneurship and Business Development in Tourism" which also contains these modules:
- Development & Management of Tourism Products
- What it means to be a Tourism Entrepreneur
- Entrepreneurship for Tourism Business
- Calculations for Tourism
- How to Research Markets & Sales Channels